>The issue that Elastic had is that their entire business model was offering a managed elasticsearch solution. Amazon then created their own offering of the same thing
Amazon first offered Elasticsearch as a managed service in 2015.
Elastic began offering managed services in 2018.
Amazon first offered Elasticsearch as a managed service in 2015. Elastic began offering managed services in 2018.
https://en.wikipedia.org/wiki/Elasticsearch#Managed_services