They are losing money still so desparate moves like this I guess make sense, but adding friction to the new subscriber workflow just seems wild. There's a reason why just about every subscription out there offers free trials/discounted first months. It's to get you in the door.
It's not even as if the bike is disabled when bought used, you can just use it like any other spin bike happily. This ONLY effects people who are trying to sign up for a subscription.
It's not even as if the bike is disabled when bought used, you can just use it like any other spin bike happily. This ONLY effects people who are trying to sign up for a subscription.