I think I had a seizure reading that. "AI" every 5 words, and I'm still not exactly sure what the product is. Best I can interpret is it's two separate products: One is a virtual person for "creators" to generate: it impersonates them, writes messages to fans on their behalf, and tricks their "audience" into believing it's the real thing, and the second is a virtual friend that you can create and then have a parasocial relationship with.
[EDIT to remove unnecessary snipe at the end]