Enh. When I interviewed at ESPN the first few questions were about sports knowledge: were you a fan who understood the storylines and stats? Or did you just want a job?
If you had somehow managed to slip through the HR screening without being a sports fan then the day of interviews would root that out and you would not get an offer.
It ensured that everybody who was there lived and breathed sports and would run through walls to create a great product.
Compare to later when I worked at FOXSports.com where sports knowledge was a bonus. The product was worse and the team had to spend too much time (more than 0 minutes) explaining to a front end dev why a baseball box score had an order that stats were always displayed in because that’s the way fans expected it (true story).
I think the value of the question is that, all things being equal, do you want the person who wants to be there because they have a connection to what you do, or do you want someone who just wants a job?
If you had somehow managed to slip through the HR screening without being a sports fan then the day of interviews would root that out and you would not get an offer.
It ensured that everybody who was there lived and breathed sports and would run through walls to create a great product.
Compare to later when I worked at FOXSports.com where sports knowledge was a bonus. The product was worse and the team had to spend too much time (more than 0 minutes) explaining to a front end dev why a baseball box score had an order that stats were always displayed in because that’s the way fans expected it (true story).
I think the value of the question is that, all things being equal, do you want the person who wants to be there because they have a connection to what you do, or do you want someone who just wants a job?
I’d pick the former.