It's not that they didn't respond. They had loads of digital printers, cameras, digital picture frames, photo papers. They even had fairly innovative stuff, the Kodak Easyshare Frame's fetched a good price for a while. The first frames that you could email a picture too. They even innovated on SmartTV boxes, one of the first items you could watch Youtube on your TV with the "Kodak Home Theatre HD Player"
It's not at all the same as like sears failing to migrate to online shopping. Kodak was in a situation where there industry just pretty much died. The only real way they could have pivoted would have basically been to become Apple and invent the Iphone first.
It's not at all the same as like sears failing to migrate to online shopping. Kodak was in a situation where there industry just pretty much died. The only real way they could have pivoted would have basically been to become Apple and invent the Iphone first.