The article is actually about Zimbabwe, not South Africa.
I think what he means is that the title is excessively general "Why it's hard to love Google Plus in Africa". It's a bit like writing about the trouble you are having getting a fast Internet connection in Guatemala and then saying "North America" has connectivity issues. Different countries in Africa are very different from each other. It's like generalizing across Cambodia and Japan because they are on the same continent. Big difference...
I think what he means is that the title is excessively general "Why it's hard to love Google Plus in Africa". It's a bit like writing about the trouble you are having getting a fast Internet connection in Guatemala and then saying "North America" has connectivity issues. Different countries in Africa are very different from each other. It's like generalizing across Cambodia and Japan because they are on the same continent. Big difference...