If the numbers Berliner revealed about audience losses are correct, the impact is surely being most felt at the local station level. If fewer people are tuning in, fundraising will suffer and cuts are inevitable.
For instance, Boston has two NPR stations, WGBH and WBUR, and both are in trouble. This article talks about declining numbers of live listeners and resistance to digital transformation, but never mentions the issues brought up by Berliner.
For instance, Boston has two NPR stations, WGBH and WBUR, and both are in trouble. This article talks about declining numbers of live listeners and resistance to digital transformation, but never mentions the issues brought up by Berliner.
https://www.boston.com/news/the-boston-globe/2024/04/11/two-...