In case you're curious what this costs: "In Canada, participants get invited through a local dealer and pay about half of the $20,000 cost to attend but the trip includes a plus one. Dealers often pick up the other half of the cost as a reward to a client for years of business or as a way to firm up future business. In the U.S., the cost is $14,500. It includes the full day of ice driving, two-night accommodations at Hotel Sacacomie, all airport transfers and meals. "
https://driving.ca/car-culture/speed-performance/lamborghini...