I hope someday we get the real story of what Eric was hoping to accomplish with Beeper. His previous company Pebble was basically annihilated by the Apple Watch—was this an attempt to give regulators the opening they needed to take Apple down? If so, the choice of iMessage is utterly baffling, as it's only popular in the US and has plenty of very popular alternatives.
The whole thing just feels like a monumental waste of human effort.
The whole thing just feels like a monumental waste of human effort.