I worked at another retail site. We were also looking at doing this with SEO purposes. Whatever they were using to generate the articles was picked up by Google I assume because those pages were never indexed. It was also a secret from the ten person team they had turning out copy for seo blog articles.
The crazy thing was that whole section of the site was getting maybe a thousand views per hour on a site that got seven figure hits a day. Most employees didn't even realize it existed. The amount of money burned on it attempting to chase SEO was crazy.
The crazy thing was that whole section of the site was getting maybe a thousand views per hour on a site that got seven figure hits a day. Most employees didn't even realize it existed. The amount of money burned on it attempting to chase SEO was crazy.