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Comment by belugacat

commercial design needs to hit a set of 2 contradictory goals:

1) be as boring as possible so people can make sense of it quickly and efficiently in a world where there are countless other things competing for your time and attention

2) standout as much as possible to gain your attention in the aforementioned busy world

IME this explains a lot the nature of trends that design experiences.

parent belugacat 2 years ago

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