Comment by mstade

Many corporations work like this also. First time I experienced this was some 15 years ago or so when a client (a brand owned by Kraft Foods) reached out and said they had x amount of money and needed a project to spend it on, lest they'd lose that money in next year's budget. So we got to work for 2-3 months on a project that was never planned. Can't recall what happened to it, but it was rather fun. I've only experienced it once or twice since, but hear about it happening all the time right around this time of year.