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Comment by lbotos

KitKat in the USA is run by Hershey.

KitKat globally is run by Nestle.

That's one reason why.

The second is that in Japan Kit Kat sounds like "good luck" which is why they became popular, and two, why we see such regional variation.

(I have 4 Japanese flavors in my NYC fridge right now -- Sweet Potato, Adult Sweetness, Wheat, and Caramel Pudding (which you bake!)

parent lbotos 3 years ago

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