Having the site/business pretty much run itself and grow slowly but surely. I don't care about the toys - if I could have 100k a year in passive income I'd be set. "Making it" for me has much more to do with disposable free time than disposable income.
Edit: Issuing dividends to our investors would be great, but probably isn't a requirement.
Edit: Issuing dividends to our investors would be great, but probably isn't a requirement.