Siracusa's simpering, consoomer defensiveness for Apple has become intolerable. He seems unable to deal with the fact that his precious company's business practices are incompatible with his political/enviromental beliefs. Instead concocting this 'blue ocean' dream that Apple will switch back to user serviceable batteries, creating a new market where there competitors don't dare tread.
What?
There are still plenty of Android devices that have user serviceable batteries, but they don't sell as well because what the majority of users want is to minimize size and weight at any cost. The minority of geeks out there who think something like this is important doesn't move the needle. Apple (particularly under Tim Cook) only cares about maximizing profits. Their environmental schtick is merely dressing in front of the ruthless profit making machine at work.
Obviously Siracusa can't deal with the dissonance that his precious Apple doesn't care about the environment as much as he does. Thus typing up silly articles like this...
What?
There are still plenty of Android devices that have user serviceable batteries, but they don't sell as well because what the majority of users want is to minimize size and weight at any cost. The minority of geeks out there who think something like this is important doesn't move the needle. Apple (particularly under Tim Cook) only cares about maximizing profits. Their environmental schtick is merely dressing in front of the ruthless profit making machine at work.
Obviously Siracusa can't deal with the dissonance that his precious Apple doesn't care about the environment as much as he does. Thus typing up silly articles like this...