The name Computer Science itself is a marketing ploy to convince people that it is a real science (and not just another branch of engineering). Seems to be working for CS, and I can easily imagine people on this forum would be happy to defend the legitimacy of the Swedish Institute of Sciences Nobel Memorial Prize in Computational Science.
I think the issue is not an objection to marketing but an objection to the inherently political nature of economics. The people who don't like the phrase Noble Prize in Economics generally don't agree with the political aspirations of neoliberal economists to shape and control global policy. There is something very troubling about the amount of power that central bankers and academics wield given how flimsy their methods are.
I think the issue is not an objection to marketing but an objection to the inherently political nature of economics. The people who don't like the phrase Noble Prize in Economics generally don't agree with the political aspirations of neoliberal economists to shape and control global policy. There is something very troubling about the amount of power that central bankers and academics wield given how flimsy their methods are.