Google's doing it to balance traffic loads. Remember that you're the product, not the customer. Right now it's just in the testing phase, but soon the capability will be sold to municipalities and billboard owners.
I'm not really sure where I sit on this, but I have to admit it's a hell of a capability. There's some big implications of this degree of control over a population.
I'm not really sure where I sit on this, but I have to admit it's a hell of a capability. There's some big implications of this degree of control over a population.