I get the sense that Dr. Asimov was too little of a "people person" to usefully discuss the all-too-common human urge to tell others that you are right, and they are wrong. Or positive ways to handle that urge.
OTOH, he may have been quite aware that "read more Asimov, and be more smug about being right more often" was a major motive for people buying his non-fiction writing.
OTOH, he may have been quite aware that "read more Asimov, and be more smug about being right more often" was a major motive for people buying his non-fiction writing.