I think the real money auction house in Diablo 3 will work tremendously well. So well that it will change MMOs. Blizzard will make most of Diablo's revenue from it, and competitors will follow. Blizzard will embrace this idea and will apply it to future games, maybe Titan will be free to play with a similar auction house. Which will also move a bit further away from the desktop.
The player auctions are extremely scalable. It puts two huge revenue streams together. It's the sum of consumable virtual items + selling rare exclusive items. I'm not sure Blizzard realizes this, but this will be huge. And I'm already betting my money on it.
The player auctions are extremely scalable. It puts two huge revenue streams together. It's the sum of consumable virtual items + selling rare exclusive items. I'm not sure Blizzard realizes this, but this will be huge. And I'm already betting my money on it.