This is the enterprise equivalent of putting up a landing page and collecting email addresses. Salesforce uses the same lean product development concepts that we espouse here. They test messages and products and then make R&D investment based on real customer demand. It just all happens with a massive marketing budget.
In this case, nobody was actually being sold a defective product. Salesforce is very careful to “safe harbour” their statements about future products and their actual customers know that.
While I was there after having sold my company to them, I launched several products and features for others. Every time we developed a concept, shopped it to early adopters and found design partners to test it.
Incidentally, salesforce customers often pay handsomely for some of that engagement. That is because they know that if Salesforce is serious about the product, this is their best chance to get the functionality as a customer.
Also, if you go in to a meeting with Parker Harris and you end up getting fired, I would place a bet any day of the week that YOU are the asshole. Parker is just a fantastic human being based on my experience.
In this case, nobody was actually being sold a defective product. Salesforce is very careful to “safe harbour” their statements about future products and their actual customers know that.
While I was there after having sold my company to them, I launched several products and features for others. Every time we developed a concept, shopped it to early adopters and found design partners to test it.
Incidentally, salesforce customers often pay handsomely for some of that engagement. That is because they know that if Salesforce is serious about the product, this is their best chance to get the functionality as a customer.
Also, if you go in to a meeting with Parker Harris and you end up getting fired, I would place a bet any day of the week that YOU are the asshole. Parker is just a fantastic human being based on my experience.