> Despite inflation numbers falling through the quarter and ongoing strength in the job market, consumers hesitated to upgrade their devices amid market uncertainty.”
> Apple’s resilience was driven by strong promotions across postpaid and prepaid. Verizon, AT&T and T-Mobile continued to offer $800+ promo credits for the iPhone 14 while old-generation iPhones were also steeply discounted across prepaid. We are seeing no weakness in the overall promotional activity.
Perfect storm, especially for a broke-ass like me. When it stops being about features and starts being about "cheap"...
Then again, I'm going dumb phone next month, which is _even cheaper_. Take that, smartphone market!
> Apple’s resilience was driven by strong promotions across postpaid and prepaid. Verizon, AT&T and T-Mobile continued to offer $800+ promo credits for the iPhone 14 while old-generation iPhones were also steeply discounted across prepaid. We are seeing no weakness in the overall promotional activity.
Perfect storm, especially for a broke-ass like me. When it stops being about features and starts being about "cheap"...
Then again, I'm going dumb phone next month, which is _even cheaper_. Take that, smartphone market!