I work at a company that uses Salesforce as the system that runs the whole business. CRM barely touches on what we use it for.
We use it for inventory, logistics, accounting, customer support, managing our partners (dealers), managing our suppliers... as well as sales.
I spent 2 years as a Salesforce developer, and still dabble in APEX from time to time.
All of that is context for what I'm about to say:
Salesforce is a nightmare to develop and maintain. The concept of a central system to run the whole business makes sense. But Salesforce has no focus, IMHO.
I like how simple and easy to use Twenty is. But what I'd love to see is something like AirTable. Yes, call it a CRM so that you have an instant use case. But make it easy to do custom development. Make sure there's a great API. Much like Wordpress, make it easy to know where I can safely extend the platform.
Do all of that, and I think you might have a winning product!
We use it for inventory, logistics, accounting, customer support, managing our partners (dealers), managing our suppliers... as well as sales.
I spent 2 years as a Salesforce developer, and still dabble in APEX from time to time.
All of that is context for what I'm about to say:
Salesforce is a nightmare to develop and maintain. The concept of a central system to run the whole business makes sense. But Salesforce has no focus, IMHO.
I like how simple and easy to use Twenty is. But what I'd love to see is something like AirTable. Yes, call it a CRM so that you have an instant use case. But make it easy to do custom development. Make sure there's a great API. Much like Wordpress, make it easy to know where I can safely extend the platform.
Do all of that, and I think you might have a winning product!