Even if Threads is crap, it’s pretty obvious it’s gonna steal all of Twitter’s advertisers the moment they start showing ads, because the ad money generating users are moving onto Threads.
Heck, Threads doesn’t even need to show ads and the displacement of ad money away from Twitter will benefit Meta as much of that Twitter ad money will get redirected to Meta properties like FB and IG instead.
Heck, Threads doesn’t even need to show ads and the displacement of ad money away from Twitter will benefit Meta as much of that Twitter ad money will get redirected to Meta properties like FB and IG instead.