> My gut feeling is that transmission lines would still be cheaper
Transmission lines are great for moving electricity, but only if there's demand for that electricity _right now_. Otherwise, you have to store it - which is a problem, because battery tech right now isn't great (or rather, it's not good enough for grid-scale requirements) . This iron powder could be thought of as a "battery". It might be harder to move than compared to a transmission line, but it's _stored_ energy and can be redeemed at a later time.
Transmission lines are great for moving electricity, but only if there's demand for that electricity _right now_. Otherwise, you have to store it - which is a problem, because battery tech right now isn't great (or rather, it's not good enough for grid-scale requirements) . This iron powder could be thought of as a "battery". It might be harder to move than compared to a transmission line, but it's _stored_ energy and can be redeemed at a later time.