The London Underground Regular font struck me as quite peculiar when I encountered it on a trip a few years back. The decision to lower the baseline for uppercase letters is highly nonstandard – I’m not aware of any other Latin-based digital signage system in the world that does that.
I wonder if it was the result of a study that concluded visibility was slightly increased over a consistent baseline due to the extra pixel of height for caps. Whatever the reason, it certainly gives the signs a quirky character (no pun intended).
I wonder if it was the result of a study that concluded visibility was slightly increased over a consistent baseline due to the extra pixel of height for caps. Whatever the reason, it certainly gives the signs a quirky character (no pun intended).