CH blog post comment is so true (can't hard link to it):
There is a fundamental difference in philosophy here.
Some startups work 24/7 because they are “swinging for
the fences” (to use a baseball analogy).
Where other startups, like yourself [37signals] back in
the day, are content with simply hitting “singles”.
....
Here’s the philosophical difference, you can live a good
life on hitting singles, but you’ll never become filthy
rich unless you swing for the fences.