> Penney will use whole figures when pricing items. In other words, you won't see jeans with a price tag of $19.99, but rather $19 or $20.
is actually my favourite part of the whole thing. Taken together, it's a major overhaul that says, hey, sorry, over decades we'd gotten wrapped up in all these little marketing tricks to increase our sales and bottom line, but we decided it was time to treat y'all like grownups for a change.
> Penney will use whole figures when pricing items. In other words, you won't see jeans with a price tag of $19.99, but rather $19 or $20.
is actually my favourite part of the whole thing. Taken together, it's a major overhaul that says, hey, sorry, over decades we'd gotten wrapped up in all these little marketing tricks to increase our sales and bottom line, but we decided it was time to treat y'all like grownups for a change.
I hope it works out for them.