Bucking the trend, I have a cool identifiable logo that I created on my own. Like Nike, I spent about $35 on it, done by some dude in Pakistan.
I bumped into a brand expert a few days ago and we changed business cards, he just was floored by my logo and said it was fantastic, and that he knows a good logo when he sees one.
So weird that so many people and companies have no imagination. All those "logo" changes done by Hische are so insipid. Nothing bold, nothing imaginative. But I guess she avoids conflict by making microscopic changes and she earns $40,000 per logo or whatever she charges, and that's the real point of it.
I bumped into a brand expert a few days ago and we changed business cards, he just was floored by my logo and said it was fantastic, and that he knows a good logo when he sees one.
So weird that so many people and companies have no imagination. All those "logo" changes done by Hische are so insipid. Nothing bold, nothing imaginative. But I guess she avoids conflict by making microscopic changes and she earns $40,000 per logo or whatever she charges, and that's the real point of it.
And yes, I'm tooting my own horn, deal with it.