I appreciate the honesty of this article but I just don’t quite understand why you’d need to burn $300K to learn these lessons: Small receipts, keeping drinks warm, staffing issues and daily order seasonality.
At the risk of being naive, couldn’t you work out the margins of this business on a napkin, or by asking a few local coffee shops? Or by running a subscription pilot with an existing shop? It just feels like this endeavor was tech first and business second. Shiny apps don’t solve any of the above problems.
At the risk of being naive, couldn’t you work out the margins of this business on a napkin, or by asking a few local coffee shops? Or by running a subscription pilot with an existing shop? It just feels like this endeavor was tech first and business second. Shiny apps don’t solve any of the above problems.