I'm the founder of an audio ads startup. To put things in perspective the global radio market for ad dollars is ~$35 billion to $40 billion depending on who you ask. All of podcasting is $2 billion.
To be clear the shift to all digital is happening but am/fm radio has a long ways to go before being irrelevant and this shift will likely take a few more decades. Don't sleep on traditional media.
To be clear the shift to all digital is happening but am/fm radio has a long ways to go before being irrelevant and this shift will likely take a few more decades. Don't sleep on traditional media.