Comment by LadyCailin

I would argue that this is a pragmatic argument, not a colonial one. If you see 你好.com written on a billboard, are you likely to be able to visit that site by typing it in on your computer? Unless you have a Chinese keyboard installed (and also know what those characters mean), you simply cannot visit that site, whether or not you are a xenophobe. Nihao.com, on the other hand, is more or less universal accessible.