This is very similar to an except in Derek Sivers book on cdbaby.com. (CD Baby let independent artists sell their music CDs on the site long before iTunes). In it, he writes:
At a conference in Los Angeles, someone in the audience asked me, "What if
every musician just set up their own store on their own website? Since that'd
be the death of CD Baby, how do you plan to stop that?"
I said, "Honestly, I don't care about CD Baby. I only care about the musicians.
If some day, musicians don't need CD Baby anymore, that's great! I'll just shut
it down and get back to making music."
He was shocked. He had never heard a business owner say he didn't care about
the survival of his company.
To me, it was just common sense. Of course you should care about your customers
more than you care about yourself! Isn't that rule #1 of providing a good
service? *It's all about them, not you.*
