It's pretty exciting to see such a big company pilot a data profit sharing program.
Think of what it demonstrates. It acknowledges a standard that your personal data belongs to you, that they value it, and they are willing to pay you for it. More importantly, they are willing to do it in a upfront manner instead of trying to sneak it into some new application. Hopefully more companies will take note.
The whole premise of data privacy is that your data belongs to you, to do with it what you want, including selling it.
I'm normally very privacy-minded but tempted to agree to it just on a matter of principle to help get such a market off the ground.
Think of what it demonstrates. It acknowledges a standard that your personal data belongs to you, that they value it, and they are willing to pay you for it. More importantly, they are willing to do it in a upfront manner instead of trying to sneak it into some new application. Hopefully more companies will take note.
The whole premise of data privacy is that your data belongs to you, to do with it what you want, including selling it.
I'm normally very privacy-minded but tempted to agree to it just on a matter of principle to help get such a market off the ground.