Comment by rem7

In my opinion Elon miscalculated the type of people at Twitter. These aren’t people like the ones in Tesla or SpaceX where there is some sort of idealization of Elon. The number of fan boys he has at Twitter must be super low. None of the Twitter employees signed up to work for him, it’s pretty obvious from the public tweets that most of the staff has posted that they don’t have much respect for him. On top of that, as others have mentioned, Twitter as a product doesn’t comprare to SpaceX and Tesla and just saying “we’re gonna build Twitter 2.0 the bestest thing ever!” Isn’t particularly motivating enough to give up your work-life balance. Elon came in to a place that already has a culture established… and the people that are there that know how much they’re worth don’t really feel the need to put up with his bullying “my way or the high way”. Props to the people at Twitter for sticking to their beliefs. I think Elon also miscalculated the importance of work from home. I assume a lot of the engineers have the “millennial” mentality of “I work not live, I don’t live to work”.