What's the go to market look like for a product like this?
Large enterprises have little incentive to invest in additional calendaring functionality, and the market for individuals who are this passionate about keeping a schedule cannot be very big. If it's even 'medium-sized' (for some arbitrary definition of that), the CAC must be crazy because people aren't typically seeking out products like this, and competition in the app stores (and ad prices) are fierce.
Is the game plan here to rapidly get enough traction to exit to a major player in productivity/calendaring? Feels like a tuck-in. I can't imagine how this becomes a huge business, but I'm genuinely curious to hear what the strategy and target audience might look like.
Large enterprises have little incentive to invest in additional calendaring functionality, and the market for individuals who are this passionate about keeping a schedule cannot be very big. If it's even 'medium-sized' (for some arbitrary definition of that), the CAC must be crazy because people aren't typically seeking out products like this, and competition in the app stores (and ad prices) are fierce.
Is the game plan here to rapidly get enough traction to exit to a major player in productivity/calendaring? Feels like a tuck-in. I can't imagine how this becomes a huge business, but I'm genuinely curious to hear what the strategy and target audience might look like.