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Comment by swighton

I’ve found that content quality is much more important than posting consistency. This is because there’s a nonlinear relationship between views & quality. For example a video that is twice as good might be capable of getting 10 times as many views. If that’s true it implies that (within reason) spending more time to make a better video is the best strategy. Intuitively this makes sense: would it be better to make 1 mediocre video every day consistently OR 1 really good video every 1-3 weeks that gets 100x the views.

I’ve heard the argument that YouTube rewards consistency, but I am anything but consistent with my videos [1](every 1-3 months) and I haven’t noticed any negative consequences.

[1] YouTube.com/stuffmadehere

parent swighton 4 years ago

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