Comment by barrkel

"Vital music cultures" have existed for millennia without "viable business models", in the way we understand that term today. People like to make music, even if the reward is only attention. There might be less money in it, less commerce in it, in the future without "viable business models", but I think you're somewhat brainwashed if you think that means there won't be a "vital music culture". If anything, the music culture may be even more vital in the absence of extrinsic motivation.