Comment by ohmyzee

I can't see advertising being part of the long term plan here. He's a payments guy, and there is much more money in turning Twitter into an economy in of itself. This would be tricky if he needed to rely on banks etc, but more recently, he is also a crypto guy. It will be interesting to see how creative he gets in that area, but I would think that his dream would be to create a fluid online economy. I would expect him to first attempt reinventing the concepts of cash, and loose change, but in a digital platform, rather than one's pocket.