Metaverse's biggest adoption issue is simply going to be its association with Meta/Facebook and, to add insult to injury, with Zuckerberg itself. Both the general public and the media have a severe dislike of both Facebook as an institution and Zuckerberg as a person.
Honestly bewildering to see Meta push Zuckerberg as the main PR person for the metaverse, do they honestly not know Zuck is extremely uncharismatic and universally hated these days? Or is it simply a "can't say no to the boss" situation?
They should have just used Instagram/Whatsapp's branding, get celebrities/influencers for PR, ensure Zuck is never seen anywhere close to a VR headset and it could have been a success. Like this, it's doomed to be another Google Glass, even if it might be cool in theory/practice, no one wants to touch it with a ten-foot pole. By associating it with Zuck, they ensured it'll get pooed on for easy Twitter dunks regardless of how good/bad it actually is.
Honestly bewildering to see Meta push Zuckerberg as the main PR person for the metaverse, do they honestly not know Zuck is extremely uncharismatic and universally hated these days? Or is it simply a "can't say no to the boss" situation?
They should have just used Instagram/Whatsapp's branding, get celebrities/influencers for PR, ensure Zuck is never seen anywhere close to a VR headset and it could have been a success. Like this, it's doomed to be another Google Glass, even if it might be cool in theory/practice, no one wants to touch it with a ten-foot pole. By associating it with Zuck, they ensured it'll get pooed on for easy Twitter dunks regardless of how good/bad it actually is.