> Meanwhile, a spokeswoman for another trade organisation, the Advertising Association, says that "all advertising plays a crucial role in brand competition, drives product innovation, and fuels economic growth".
You know what actually drives product innovation? Not being able to lean on advertising to drive sales, so you're actually forced to improve your product and get the benefit of positive word of mouth instead.
You know what actually drives product innovation? Not being able to lean on advertising to drive sales, so you're actually forced to improve your product and get the benefit of positive word of mouth instead.