To me it feels like companies have these ad budgets, and just feel the need to spend, spend, spend without measuring any sort of ROI.
Example, almost every GM commercial these days are for EV cars\truck that you cannot even buy, some you cannot even put down a deposit or the "pre-order" is meaningless (like refundable $100 for the Lyriq, but no specs, colors or pricing has event been announced). It is like GM needs to spend its marketing budget no matter what.
Example, almost every GM commercial these days are for EV cars\truck that you cannot even buy, some you cannot even put down a deposit or the "pre-order" is meaningless (like refundable $100 for the Lyriq, but no specs, colors or pricing has event been announced). It is like GM needs to spend its marketing budget no matter what.