I was at Google 2014-2018. It appeared that Larry & Sergey didn't understand incentives, despite otherwise being very smart guys. They just didn't seem to get it. At all. There were lots of smart, motivated people but the incentive structure was completely set up to reward launching products and moving on. Some of the Stadia folks were insanely good at playing the promo game.
There was talk about the need to "land" rather than just launch but it never got baked into the promo process (or if it did, it certainly didn't appear that way to people below VP level...). My understanding is it's still that way.
There was talk about the need to "land" rather than just launch but it never got baked into the promo process (or if it did, it certainly didn't appear that way to people below VP level...). My understanding is it's still that way.