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Comment by nickflood

I'm thinking more and more that the biggest new realization for big youtubers is that they have a very powerful marketing platform bundled for free with their business. You know, the thing they sell for lots of money to other companies to pay their staff and themselves.

And when utilized properly, it can do wonders for promoting first-party stuff instead. Look at how many youtubers found success in selling merch, for example.

I view this on similar vein. Vgdunkey may or may not actually come through with his goal of publishing good games, but regardless, they will probably sell to his fans enough just because of the marketing platform that is his channel.

parent nickflood 4 years ago

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