It's funny, no one in the UK cares about real actual privacy, yet we're obsessed about the "dangers" of tracking cookies.
I don't know how true this is outside the UK, but here people are generally happy for the government to monitor their internet and mobile communications, they're happy for supermarkets to use facial recognition cameras to identify them at checkout, they're happy for CCTV to monitor their every move, but if Google tracks your search results, that's going too far.
Even on the topic of encryption, most people don't really care as long as it's not Facebook or Google reading their messages. If you're any other business or the government, then go on ahead... Collect our biometric data, read our emails, track our movements. No need for consent.
I don't know how true this is outside the UK, but here people are generally happy for the government to monitor their internet and mobile communications, they're happy for supermarkets to use facial recognition cameras to identify them at checkout, they're happy for CCTV to monitor their every move, but if Google tracks your search results, that's going too far.
Even on the topic of encryption, most people don't really care as long as it's not Facebook or Google reading their messages. If you're any other business or the government, then go on ahead... Collect our biometric data, read our emails, track our movements. No need for consent.