Comment by drgoodvibe

Netflix originally had a very healthy and diverse social ecosystem of reviewers. For some reason they decided to remove all comments and lengthy reviews for the thumbs up/down. Maybe it was because they didn’t want to hire mods but honestly it was a huge opportunity for Netflix to create a very sticky social media network that would be impossible to replicate and disrupt. Maybe because of hubris they thought that the studios would never catch up with the tech. I mean look at blackberry and Nokia - they never caught up to Apple but when you think of it as hardware vs software especially commodity cdn software after a decade it really comes down to either the content or social network effect. They missed on both.