The "Bank" in "BankSimple" was problematic for us. We're technically not a bank. We also don't want to be associated with the way people have approached banking, particularly in the US.
Sorry you're not crazy about the new name, but we're happy with it. It gives us a lot of room to grow.
Sorry you're not crazy about the new name, but we're happy with it. It gives us a lot of room to grow.