Is this not just competition working the way it's supposed to?
ie, another player shows up in the market, offers a more attractive price and forces the other players to reduce their prices or shed customers.
It's not like Bell, in this case, were offering 1Gbps for something absurdly below cost, like $1/mo or something just to drive the new comer out of business.
Matching and lowering prices is good for everyone. The new player running out of money and going out of business is really just a lack of foresight and planning on their part. It's pretty absurd to not expect the incumbents to reduce pricing when they are directly completed against.
ie, another player shows up in the market, offers a more attractive price and forces the other players to reduce their prices or shed customers.
It's not like Bell, in this case, were offering 1Gbps for something absurdly below cost, like $1/mo or something just to drive the new comer out of business.
Matching and lowering prices is good for everyone. The new player running out of money and going out of business is really just a lack of foresight and planning on their part. It's pretty absurd to not expect the incumbents to reduce pricing when they are directly completed against.