It's a bit of a long leap but I've noticed that the clients we do discounts to always end up being really high maintenance, some even destroying their websites. On the flip side, the clients spending big money are always great to work with and generally let us do our thing. They always require less support.
There must be a deeper basis behind this. Some kind of psychology behind pricing. I've noticed it everywhere I turn.
One particulary interesting case was the packaging on Tesco (large supermarket chain the UK) branded toilet paper. It said it was just as strong and soft as Andrex, the leading brand. Andrex is much more expensive but still remains the leading brand!
I've actually been toying with this thought for a while and now it warrants much further investigation.
There must be a deeper basis behind this. Some kind of psychology behind pricing. I've noticed it everywhere I turn.
One particulary interesting case was the packaging on Tesco (large supermarket chain the UK) branded toilet paper. It said it was just as strong and soft as Andrex, the leading brand. Andrex is much more expensive but still remains the leading brand!
I've actually been toying with this thought for a while and now it warrants much further investigation.