My reaction to this is that it's an effort to keep users within the "walled garden" of Twitter, which is not the best thing for those that write.
Recall the story with Medium - yes, you get broader reach with less effort, but at the cost of giving up control of your content.
I know that I am talking with an overly developer-focused lens (a-la "you can reimplement Dropbox in a weekend"), but self-hosting blogs outside the "walled gardens" is not super complicated even for non-power users. Ghost has existed for years and is a very user-friendly experience. Want to be a bit more technical - go the static site route.
It might be a lost battle to convince the majority of the social media audience of this (after all, can't beat the convenience and the cost of $0), but I really do not see this as beneficial to those that deeply care about their long-form writing accessibility and sustainability.
Twitter already has login walls to just read tweets, so I'd imagine the same is likely to apply to long-form content as well.
Recall the story with Medium - yes, you get broader reach with less effort, but at the cost of giving up control of your content.
I know that I am talking with an overly developer-focused lens (a-la "you can reimplement Dropbox in a weekend"), but self-hosting blogs outside the "walled gardens" is not super complicated even for non-power users. Ghost has existed for years and is a very user-friendly experience. Want to be a bit more technical - go the static site route.
It might be a lost battle to convince the majority of the social media audience of this (after all, can't beat the convenience and the cost of $0), but I really do not see this as beneficial to those that deeply care about their long-form writing accessibility and sustainability.
Twitter already has login walls to just read tweets, so I'd imagine the same is likely to apply to long-form content as well.