Apple is in a very tough spot. A $5bn headquarters sits relatively vacant with decreasing likelihood that there will be a return on investment. They ironically dug themselves into a hole by preaching how it would revolutionize the workplace while most feel this way about WFH. The paradigm shift seems obvious, especially when you account for the unrelenting rise in commercial real estate prices since Covid.
Perhaps Apple cannot acknowledge the foot in their mouth because it would contribute to a systemic collapse of the commercial real estate market... crazy times.
Perhaps Apple cannot acknowledge the foot in their mouth because it would contribute to a systemic collapse of the commercial real estate market... crazy times.